In-store marketing

  • Tasks:
  • Promoting items
    • Recipes
    • Cooking tips
    • Storage information (produce)
    • General enlightenment (Soy milk reduces to dulce de lece, but needs rice milk to avoid being too nutty in flavor)
  • Draw from:
    • member submissions
    • member polls
    • personal experience
    • research
  • Explaining and informing re: coop values (organic, vegetarian, local, ethical)
  • Use info from:
    • Company ownership chart (See "Researcher" shift)
    • Company promotional material
    • Current events and historical summaries
  • All of the above to be done via whatever means is appropriate.
    • Posters
    • Pamphlets
    • Merchandise (shirts, tote bags..)
  • Liaison with outside marketing
  • Time requirements:
  • Software knowledge requirements:
  • Other useful skills & knowledge:
  • Other notes:
ICG_BlahBlah

Topic revision: r2 - 01 Mar 2010 - 16:33:16 - LippeLippe
 

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